About Us

Your Success : Written with Passion

What we do

Pure Awards is a leading award writing service predominantly working with businesses in Derbyshire, Yorkshire and East Midlands.

We have an excellent success rate of the awards we write for our clients going through to the finals and then on to win, and we work with clients from all different sectors; digital, recruitment, healthcare, energy, children’s services, law, accountancy, property, retail, barbershops, trades and even a flight school!

We ensure our clients begin with a strategic awards plan to map out which awards are best suited to their achievements and guide this process with initial consultations and in-depth discussions. We manage the entire awards process from start to finish, from collating the information and evidence, writing and submitting the entries, to preparing the supporting evidence and writing any press releases post event to take advantage of the PR opportunities as they arise.

Many of our clients prepare their own entries and utilise our ‘check and send’ service, for a professional review of their entry before they click the submit button.

Our additional services include bid writing for charities and community organisations and award related training through online webinars and some live events to share our knowledge and help hopeful entrants wow the judges!

We’d like you to meet….

Lucinda White

After 10 years working in events and fundraising, Lucinda White found her niche in writing successful award entries for her clients back in 2010. Realising how rewarding this was and the difference it was making to her clients, Lucinda pursued this specialist skill and began to market herself as ‘the awards lady’! Over the years Lucinda has worked with hundreds of different businesses seeking success through awards and fundraising and her expert writing skills have been an integral part of her their success and recognition.

As a freelance award consultant, bid writer and trainer, Lucinda is motivated, easy to work with, loyal, approachable, honest and hard-working. She is married, has two children, a dog, cat, some fish and a couple of turtles! Life is always busy but as the old saying goes, ‘if you want a job done, ask a busy woman!’

Lucinda’s Top Tips

Tell your success story

This will sway the judges in your direction. If you have a success story (or a few) which you are passionate about, then use this in your entry.

Evidence everything

Have the statistics ready to evidence every statement you make. Delve further into your impact and ask, how does this compare to my competition?

Plan ahead

Prepare!  Decide early in the year which awards you want to enter, review the criteria and how you can best demonstrate it with what you are doing now.

Find out more about upcoming webinars and Award Mastermind

Webinar & Training

Reserve your spot